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WHALE DONE!
By
Rafael Aquino
Published March 1, 2023
When it comes to managing a community
association, developing a strong and positive culture is essential
for success. There's an excellent book that I have my team members
read, and I also recommend my clients (board members) read it as
well. The book's name is Whale Done! by Ken Blanchard; it is an
excellent book that provides practical and effective strategies to
help leaders (board members) create a thriving culture in their
community.
The Whale Done! approach encourages board members
to focus on the positives and recognize success rather than dwelling
on negative behavior and errors. This approach helps create a sense
of motivation, self-esteem, and achievement among association staff
and members. Board members can use this approach to foster healthy
relationships between onsite staff and its members to build trust
and develop a culture of collaboration and cooperation.
Whale Done! also emphasizes the importance of
positive reinforcement. Board members can use positive words,
praise, and rewards to recognize individuals and teams that have
achieved their goals or gone the extra mile. This approach helps
create a culture of appreciation and recognition, which encourages
members to strive to do their best and helps reduce negative
behaviors. Further, this approach encourages to focus on
problem-solving rather than dwelling on problems.
Overall, the approach can be an invaluable tool
for board members. Board members can create a culture of success and
collaboration by focusing on the positives, providing positive
reinforcement, and encouraging problem-solving. This approach
motivates onsite staff and members, reduces negative behaviors, and
fosters a spirit of community and belonging.
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As the Co-Founder and CEO
of Affinity Management Services, Rafael P. Aquino leads his team to
redefine excellence. They serve community associations
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and effectively with
dedication and passion. Rafael’s energy and positive
spirit is the foundation of Affinity Management
Services’ company culture, which instills enthusiasm and
excitement when providing expert advice to its board
members and relieving the day-to-day burdens of running
a community association.
Since 2007, Rafael has
developed a work culture that values responsive and
high-quality services. He has led his team by following
a proactive vs reactive philosophy. The same approach
Rafael instills in the day to day operations of each
association. Today, Affinity Management Services
maintains its success and benefits as a result of the
foundation Rafael has built and continues to foster by
providing educational seminars, continuing education
classes for association managers and board members
alike.
Rafael and his team help condominium and homeowners’
associations save money and improve their communities.
His calm, personable, and service-oriented nature helps
him to establish strong relationships with ease. Rafael
is known as a sincere and honest leader who looks out
for the best interests of his clients and communities,
and he strongly advocates for their needs. His role
requires coordination and communication, as such he
takes logical and intelligent steps to approach
challenges head-on.
As a graduate of Florida International University’s
electrical engineering program and a licensed community
association manager, Rafael’s education and skills equip
him with unique insights to tackle complex problems
through critical thinking. He understands how each
component within a system works together in order to
effectively arrive at solutions, techniques, and
conclusions. Therefore, as he manages the multiple
challenges of running a community association management
company, he understands how each property is its own
unique system and tailors’ specific services to assure
that all their needs are met.
For more information about Rafael P. Aquino and Affinity
Management Services please visit
www.ManagedByAffinity.com or call 1-800-977-6279
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Doral Office: 8200 NW 41st ST
Suite 200
Doral, FL 33166
Broward Office: 150 S Pine Island RD Suite 300
Plantation, FL 33324
O: 800-977-6279 ● F: 305-325-4053
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