BUILDING A THRIVING COMMUNITY: WHY CULTURE MATTER MORE THAN RULES 

By Rafael Aquino

Published September 25, 2024  

 

In today's world of association governance, it's easy to get caught up in rules, regulations, and amendments—sometimes to the point where the intention behind them gets lost. Laws are only as effective as their enforcement, and no matter how many restrictions we create, it's impossible to cover every possible scenario.
 

Take ownership limits, for example. On paper, preventing someone from owning more than two units might seem like a way to protect the community. However, people will always find ways around such restrictions, whether by using family members, LLCs, or other creative methods. While laws like short-term rental restrictions are necessary for maintaining integrity, controlling how many units a person can own feels unnecessarily restrictive and ultimately ineffective.
 

Rather than focusing energy on rules like these, it's far more productive to prioritize building a positive community culture. A thriving culture where residents feel connected and engaged does far more for a community than regulations ever could. When people are happy and invested in their surroundings, they become ambassadors for their community, helping to unify and strengthen bonds. This type of environment improves the quality of life and increases demand for homes, driving up property values.
 

Ultimately, you can either focus on catching someone breaking the rules or invest in building a place where no one wants to break them. Communities with strong cultures are where people want to live, and property values rise as a result. Wouldn't we all rather live in that kind of place?


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As the Co-Founder and CEO of Affinity Management Services, Rafael P. Aquino leads his team to redefine excellence. They serve community   associations   efficiently

and effectively with dedication and passion. Rafael’s energy and positive spirit is the foundation of Affinity Management Services’ company culture, which instills enthusiasm and excitement when providing expert advice to its board members and relieving the day-to-day burdens of running a community association.

 

Since 2007, Rafael has developed a work culture that values responsive and high-quality services. He has led his team by following a proactive vs reactive philosophy. The same approach Rafael instills in the day to day operations of each association. Today, Affinity Management Services maintains its success and benefits as a result of the foundation Rafael has built and continues to foster by providing educational seminars, continuing education classes for association managers and board members alike.


Rafael and his team help condominium and homeowners’ associations save money and improve their communities. His calm, personable, and service-oriented nature helps him to establish strong relationships with ease. Rafael is known as a sincere and honest leader who looks out for the best interests of his clients and communities, and he strongly advocates for their needs. His role requires coordination and communication, as such he takes logical and intelligent steps to approach challenges head-on.


As a graduate of Florida International University’s electrical engineering program and a licensed community association manager, Rafael’s education and skills equip him with unique insights to tackle complex problems through critical thinking. He understands how each component within a system works together in order to effectively arrive at solutions, techniques, and conclusions. Therefore, as he manages the multiple challenges of running a community association management company, he understands how each property is its own unique system and tailors’ specific services to assure that all their needs are met.

For more information about Rafael P. Aquino and Affinity Management Services please visit www.ManagedByAffinity.com or call 1-800-977-6279

Doral Office: 8200 NW 41st ST

Suite 200

Doral, FL 33166

Broward Office: 150 S Pine Island RD Suite 300

Plantation, FL 33324

O: 800-977-6279 ● F: 305-325-4053


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